Why exhibit?

Take part in the largest, most traditional and most complete event in Latin American for the children’s industry, and put your brand ahead of the competition. You will be able to generate business, meet new customers, increase your customers’ loyalty, exchange information and keep up to date with the market.

We are the only event in the industry that gathers more than 8,500 visitors in the summer edition.
The Pueri Expo, which takes place simultaneously with FIT 0/16, further increases the number of retailers for your brand
We have space for small, medium and large exhibiting companies. And that's what our visitor is looking for! Come and complete the mix of products.
We offer disclosure before, during and after the event for your brand. Our advisory shows your products to the main medias of the sector and we, from the organization, launch email marketing for a list with more than 30 thousand shop owners
We send about 50 thousand printed invitations to stores from all over Brazil, from North to South, so you can expand your sales in the most diverse regions
We have the biggest fashion kids catwalk in Latin America, with a professional show that generates more than 500k R$ in spontaneous media for the event
We offer so much more to the shop owners! In addition to the exhibition, we have a schedule of free lectures for them to professionalize their business and sell more and more
38% of our audience visits only the FIT 0/16 and Pueri Expo fairs and no other industry events. Come and find this exclusive audience
Maximum return for the exhibitor: 93% of exhibitors who participated in 2017 intend to return in 2018
It's such a good opportunity that it even seems like a invention, right? Then the reason 10 is going to let the exhibitors themselves explain to you! Click here to watch.

Last edition data

Check out the success of the 49th edition of FIT 0/16, which presented the Spring/Summer 2017-2018 collection in June 2017.

exhibiting brands at both events taking place simultaneously: FIT 0/16 and Pueri Expo
Present in the main media of the industry
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Want to exhibit?

Take part in the largest children´s sector event in Latin America

Talk to our commercial staff and find out the best way for you to take part in the event. Show your products and improve your business.

+55 11 3966-3022



Koelnmesse organizes four trade fairs in Brazil: The International Show for Baby and Children Wear FIT 0/16, held twice a year in São Paulo - simultaneously to Pueri Expo - an event inspired by the largest fair for children's items in the world, ´Kind + Jugend´in Cologne (Germany), which had its debut in June 2016,.. Read More


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